ROLE OF CREATIVE SPACES AND FEATURES OF THEIR DESIGN

Abstract

The modern workplace and the space in which it is located has been dynamically changing and modifying in recent years. Technological progress, in which we live and work, provides people with a lot of opportunities at the same time, but also creates challenges that must answered to them. Many have changed their workplaces so much that 20 years ago, office workers would have been hard to imagine. Freelancers and creative professionals today can work almost anywhere: in a park, in a cafe, in the subway, at home, and anywhere else where an idea comes up and an opportunity arises. The creative class, among other things, began to be highly valued, and many global brands are "hunting" for valuable personnel creating new products. For a creative professional, dynamics and variability, adaptability of space for various tasks are important. So, coworking spaces and creative spaces appeared, where free professionals could rent a table and chair for a day or a month and not be "tied" to one place for a long time, either financially or legally. Many companies and offices began to introduce creative techniques into the interior design of their spaces, make the space "flexible" and informal, create areas for communication and change of scenery, recreation, and places for brainstorming. This trend is gaining more and more interest every year and new places are being created that meet the challenges of our time. The study examines the types of creative spaces, ways of modifying traditional business spaces (offices) to create a creative atmosphere in them. On the example of the implemented project, the principles, and approaches in the design of spaces for creative specialists are clearly shown.